Hollywood MPA demands ban on ByteDance's AI video tool Seedance, but f

ByteDance's new AI video tool Seedance is sparking a quiet conflict in Hollywood. Earlier this year, a 15-second AI-generated clip showing Brad Pitt and Tom Cruise in a fight scene went viral online. In response, the Motion Picture Association sent ByteDance a cease-and-desist letter, calling the tool a machine built for systemic copyright infringement.

Despite the legal warning, ByteDance has not slowed its expansion in the United States. The company demonstrated Seedance in Santa Monica, posted 100 job openings, and hosted promotional events in Cannes. It is also signing contracts with independent directors and discussing funding for AI-generated films.

Simpsons animation producer Joel Kuwahara noted that while studios have not officially approved Seedance, many tolerate its use on a quiet basis. Creative professionals see the system as the best video generator on the market, since it significantly cuts down on production costs and saves time.